Staying up-to-date with the latest online trends can help your business grow. Here are ten simple strategies to improve your online content and increase profits:
- Make Content Voice Search-Friendly: More people are using voice commands to search online. By using everyday language and phrases in your content, you’ll be more likely to show up in these search results.
- Use Videos: Videos are a popular way to share information online. Sharing videos about your products or services can help grab your audience’s attention.
- Be Real: People like to connect with real people, not faceless businesses. Share stories about your company and what you stand for to build trust with your audience.
- Tailor Your Content: People like content that feels made just for them. Use what you know about your customers to personalise your messages to their needs and interests.
- Try Short-Lived Content: Platforms like LinkedIn allow you to share ‘Stories’ that disappear after a day. This can be a fun way to share updates or give sneak peeks into your business.
- Use Keywords: By including words or phrases people use to search for services like yours, you can help your content appear higher in search results.
- Make Interactive Content: Quizzes, polls, or interactive videos are a great way to engage your audience and learn more about them.
- Use Social Media for Sales: Platforms like LinkedIn can be used to build relationships with potential customers and guide them towards making a purchase.
- Start a Podcast: Sharing your expertise through a podcast can help you reach a new audience and establish yourself as a trusted source in your industry.
- Use AI to Understand Your Audience: AI tools can help you understand your audience better, which can help you create content that really resonates with them.
These strategies can help you create online content that stands out, attracts an audience, and boosts profits. If you’re not sure how to start, or need help along the way, our team is here to help.
At Reach Revenue we work with business leaders and investors to develop growth strategies. We offer a range of services including digital marketing, lead generation and sales enablement providing resource and support as it is needed.
To find out how we can help you, please call 0203 858 8030 or email info@reachrevenue.net